Interview Christine Liu, CEO/Founder of sHero Consultancy & Champion Women Leadership

By Hernaldo Turrillo - Jun 04, 2020

Interview Christine Liu, CEO/Founder of sHero Consultancy & Champion Women Leadership

Christine Liu, Global Thought Leader, CEO/Founder of sHero consultancy and Champion Women Leadership is the starring guest in this new video interview. Hosted by citiesabc founder Dinis Guarda, both experts talk about the importance of building bridges between China and the rest of the world and the need to change the narrative, especially in times like this. Furthermore, as a women activist, Christine Lui founded sHero in 2007 and she began her crusade in the promotion of ‘dialoguing’ among women that cultivates collaborative actions and collective responsibility.

Interview Focus

1. An introduction from you - background, overview, education...
2. Career highlights
3. About sHero Consultancy: organisation and focus
4. What are your work priorities
5. About women leadership and entrepreneurship in China and in the rest of the world
6. Goals and how do you see the future of work and the main trends in tech and society
7. About Building bridges between China and the rest of the world
8. Future vision

Quotes and Highlights

About personal experience in the corporate world. I have been involved in the corporate world for more than 20 years. And during that time I was witnessing the changes that this world was going through and how determined I was to make myself a career overcoming every obstacle and challenge. I learnt by doing and I stuck to that motto throughout my entire career.

About leadership and discovering new talents. Back in the 1990s companies were after people that already had skills and capabilities to become leaders of companies, but at the end of 1990s I remember that the conversation around how to find new leaders and talents shifted. Instead of looking for international talents and then relocating them to different parts of the world, companies started to talk more about developing local talents. I was one of those local talents working for big multinational companies in China, one of the so-called pioneers.

About gender equality and women leadership. I have been invited to and spoken in events for more than 10 years. And when they asked me about women leadership I always responded that there is no such thing as differentiation between women and men. It is more about overcoming the challenges for women to become leaders. From sHero’s we focus on what we call the core values for being a leader like integrity, the power of passion and perseverance. These are some of the core values that all leaders must have, especially in the Chinese context.

About sHero. We are an organization that our key goal is to empower women and our mission is to do so through employment, education and engagement. It is all about women and their role in the marketplace as consumers, as talents in the workplace and as individuals in the society. And we are trying to do so in different areas like the empowering women agenda and the DNA diversity inclusion.

About building bridges between China and the West. In today’s globalized world companies have to adapt to the new realities. Whether these companies compete to each other or collaborate they still need to understand the markets they are working in and create collaborations between local businesses and talent to succeed. It happens everywhere in the world and also in China and I believe that we need balance. And we need that balance in every aspect of doing business and also about women, diversity and that talents come from everywhere.


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Christine Liu Biography

Based in Shanghai, Christine Liu has held leadership positions in multi-national companies ranging from luxury fashion to pharmaceuticals including Pfizer, GlaxoSmithKline, and Honeywell. Christine is an accomplished Human Resources professional with many practical insights into human and organizational psyches.

With expertise in identification of talents for building brands in new markets, Christine is now developing positioning and distribution strategies for clients to better navigate the fast changing Chinese market and strategically expand to the global market for Chinese local Brands.

Christine is the Senior Consultant for a New York based Lifestyle Marketing Advisory firm for its Asian Affairs, bringing brands to markets around the world. She is also the founder of sHero, a venture that aims to inspire and empower and offers women professionals total solutions for maintaining a satisfying balance between career and family.

Passionate about promoting women and children wellbeing, Christine is both director and treasurer of Medical Care Technologies Inc., a US OTC listed Medical services and technology company dedicated to offering pediatric health clinics, healthcare information delivery systems, and other wellness products to Chinese consumers. She is also an alumnus of the world-class “Women and Power” program conducted by the Kennedy School of Government at Harvard.

For more than a decade Christine has been addressing the concerns of contemporary women in China. As a public speaker, producer and Fortune500 workplace consultant, she covers a wide array of women’s issues – from breaking barriers and work-life balance, to health and wellness, to relationships and building self-esteem, advises corporations on HR, Leadership and D&I spearheading panels, and delivering keynotes on a variety of related topics. She is also an expert and practitioner for the Future of Work to help both individuals and companies to thrive in the age of disruption and role of education, innovation and sustainability in bridging the worlds and creating more equitable and inclusive future.

Christine Liu founded sHero in 2007 and she began her crusade in the promotion of ‘dialoguing’ among women that cultivates collaborative actions and collective responsibility. This path seeks to foster strength, courage and passion within individuals while advocating a culture of creativity, and respect for diversity of expression. Christine is the force behind this amazing organization driving impact on one of today’s most pressing issues in global business and management: Women in Leadership, and the derived impact on economy, society and the global world.

Past initiatives and engagements :

2019, Producer of Women & Future Global Conference

2018, Speaker Women and China Conference NYC; Panel Speaker, Women’s Forum Singapore; Panel Speaker at UN Women Forum on Gender Equality/CSR

2017, Director, China Women & Diversity TALK

2016, Producer, China Women & Diversity Forum

2015, Executive Producer, International Women’s Festival; Speaker, China-Netherland Dialogue

2014, Co-Chair, Global Advancement of Women Conference Beijing, Working Mother Media

2013, Producer, Women Empowering Women

2012, Site Producer, FEMME, a Documentary of Global Women’s Leadership; Reaching-out Partner, Women Leaders Conference of New Asia, Asia Society

2011, Chairwoman for dialogue among women

About sHero

sHero is an organization headquartered in Shanghai, China, championing, leading and specializing in three areas since 2011

1) Women & Development

2) Diversity & Inclusion and Sustainability

3) Future of Work

Their mission is to empower women through education, employment and engagement.

Under the sHero umbrella they have two divisions

sHero Solutions™

As a social enterprise through sHero Channel™ , sHero Future of Work™  and sHero Lifestyle™, offering an integrated solutions to both employers and brands alike addressing the challenges who are faced with, helping companies attract, develop and retain women talents to build a high growth organization and supporting brands to achieve new growth by creating an inclusive customer experiences, fulfilling the needs of female consumers and maximizing She-conomy.

sHero Forum™

As a non commercial platform back 2007 when they already started to promote a new vision of dialoguing among women that we are dedicated to cultivate collaborative action and collective responsibilities, this path seeks to foster strength, courage and passion within individuals while promoting a culture of creativity and respect for diversity of expressions.

sHero will continue to leverage the sHero Forum™ to inspire and encourage women to live life to the fullest maintaining a deeply meaningful and satisfying balance between career and family.

They have built Communities or Networks sHero Girls, sHero 50+ Women Club and sHero Speakers, sHero Women & Diversity Council

LINKEDIN: https://www.linkedin.com/in/christine-liu-7b264344/

CHRISTINE LIU BIOGRAPHY: https://www.workingmother.com/profile/christine-liu

sHero: http://www.sherochina.com/

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