Celebrity NFT Marketplace Launches Exclusively Licensed T20 Cricket Player NFTs

Celebrity NFT Marketplace Launches Exclusively Licensed T20 Cricket Player NFTs
Celebrity NFT Marketplace Launches Exclusively Licensed T20 Cricket Player NFTs

Categories :

By citiesabc news - Dec 09 2021, 2:21 pm

Integrating with polygon and licensing some of the biggest names in cricket has enabled Colexion to offer exclusive collections of commemorative NFTs.

Colexion, the world's largest licensed NFT marketplace, is thrilled to announce that their platform will be integrating with Polygon, an Ethereum scaling platform onboarding millions to Web3, that allows for the creation of fast, cheap and environmentally friendly NFTs and other assets. This comes just in time for Colexion’s commemoration of the recent win by Australia of the 2021 T20 World Cup.

Colexion are celebrating the win by offering their users access to 30 exclusive NFTs, licensed with some of the top Cricket players from Australia and around the world. The collection, penned for release on December 12, will enable Cricket fans worldwide to own a one-of-a-kind NFT collectable of their favorite players, and subsequently use those NFTs in Colexion’s upcoming Virtual Cricket League.

“This partnership allows us to move ahead with our vision of being the premier source of NFTs for entertainment, sports and much more,” Abhay Aggrawal, CEO and Founder at Colexion, said. “It’s also important to us to make these assets affordable for everyone, and the Polygon blockchain is so essential to making that a reality.”

In November, Australia was able to secure a victory over New Zealand and win the T20 World Cup for the first time in their entire history. It was a powerful win for Australia, who had generally been deemed the underdogs leading up to the match. Colexion chose this event as the basis for their exclusive line of NFTs to commemorate the win.

The exclusive release includes Marcus Stoinis, an All-Rounder and the hero of Australia's T20 World Cup triumph; Glenn Maxwell, T20 star and one of the fastest scorers in world cricket; and Adam Zampa, a Bowler for the Australian team who played an integral role in the T20 win.

Together, these professionals exclusively licensed their likeness to be the basis for Colexion’s first NFT collection, with more in the pipeline.

Collectors will earn tokens and all the standard benefits of NFT art in a growing marketplace. However, these collectibles are about more than just owning a piece of sports history — it’s about adding a new layer of fan-athlete engagement.

A recent study suggested that in 2022 sports media will generate more than $2 billion in transactions, about double the figure for this year, and approximately five million fans will either purchase or be gifted some form of NFT.

They will also serve as playable cards, used for building out a fantasy team in an upcoming Virtual Cricket League, a fantasy sports platform hosted by Colexion. Once launched, these commemorative NFTs, as well as many other licensed player collectibles, will be able to be used as assets inside of the game. This brings additional utility to them and stands to add value over time.

“We saw what Colexion was doing and we felt we could help them reach more Cricket fans worldwide by integrating their platform with our blockchain,” said Shreyansh Singh, head of Polygon Studios. “We see this as just the beginning, and we know they do too. Before long there will be a whole ecosystem of NFT powered memorabilia available to buy, sell or utilize in future fantasy league games.”

That’s also why they have officially licensed dozens of prominent Cricket players, with more joining in all the time, as this stands as the perfect platform for both getting new content out to fans as well as generating income for these organizations.

Tags

C-Suite Executives and Staff to Embrace ESG Education for Financial Sustainability and Climate Resilience

C-Suite Executives and Staff to Embrace ESG Education for Financial Sustainability and Climate Resilience

Jun 02, 2023
Transforming the Future of Businesses and Marketing with Brandtech in the Web 3 Era

Transforming the Future of Businesses and Marketing with Brandtech in the Web 3 Era

Jun 01, 2023
Phillips Launches Single-lot NFT Online Auction in Collaboration with Andrea Bonaceto

Phillips Launches Single-lot NFT Online Auction in Collaboration with Andrea Bonaceto

May 31, 2023
Platforms Like Valuable 500 And Its Impact On A Synchronised Collective Action For An Inclusive Future

Platforms Like Valuable 500 And Its Impact On A Synchronised Collective Action For An Inclusive Future

May 31, 2023
The Role of Corporate Strategies and Cybersecurity in Business

The Role of Corporate Strategies and Cybersecurity in Business

May 30, 2023
AI And Education: UNESCO And Global Leaders Collaborate For A Robust Policy Framework

AI And Education: UNESCO And Global Leaders Collaborate For A Robust Policy Framework

May 29, 2023
Proactive Data Protection In The Web 3.0 Era: Jean Lehmann With Dinis Guarda

Proactive Data Protection In The Web 3.0 Era: Jean Lehmann With Dinis Guarda

May 26, 2023
Dubai is Becoming a Global Hub For The Media Entertainment Industries

Dubai is Becoming a Global Hub For The Media Entertainment Industries

May 26, 2023
Jason Keck Unveils The Future of InsurTech at the Latest Episode of citiesabc Podcast

Jason Keck Unveils The Future of InsurTech at the Latest Episode of citiesabc Podcast

May 25, 2023
Celebrity Photographer Rankin to Deliver Keynote at Festival of Limitless Creativity

Celebrity Photographer Rankin to Deliver Keynote at Festival of Limitless Creativity

May 24, 2023